Minion Mischief At Character World

Character World has launched an exclusive Minion inspired range to coincide with the release of the highly-anticipated Despicable Me 3 movie.

Fans around the world are eagerly awaiting the release of the film, which features a star-studded voice cast including Steve Carrell, Julie Andrews and Russell Brand, as well as the return of much-loved Minions Kevin, Bob and Stuart.

The third instalment in the popular Despicable Me franchise is set to be a huge hit, following the footsteps of its predecessors, Despicable Me and Despicable Me 2, which grossed over $543 million and $970 million worldwide.

Character World’s full Despicable Me 3 range includes duvets, cushions, towels and ponchos in a variety of designs, as well as a fleece blanket, bean bag, rug and curtains. The new range will be available across the UK and Europe in retailers and online.

Tim Kilby, brand director at Character World, said: 

“Anyone who has seen the Despicable Me movies cannot help but love the playful, mischievous characters and we know there is huge excitement around the latest instalment in the franchise.  

“Our previous Despicable Me ranges have all proved hugely popular with consumers and we anticipate this range will see high demand among current fans, as well as sparking a whole new generation of Despicable Me fans.”

The new Despicable Me 3 range joins Character World’s extensive Universal licensing portfolio including Secret Life of Pets and Jurassic World.